VW Future Center Beijing – Energetic City

For the opening of the VW Future Center in Beijing, RedRabbit developed an AR Experience where users need to inject energy into a virtual city. A wind meter attached to the iPads headphone jack, converted the wind power into electric energy powering the city and its vehicles. Autonomous concept vehicles developed by the VW Future Center populate the roads, giving the user a glimpse of the future.


Agency: Jack Morton